AURA | MEN’S PREMIUM DENIM SHIRT
AURA | MEN’S PREMIUM DENIM SHIRT
14 day return
In stock, ready to ship
Couldn't load pickup availability
Description
Description
Tired of Denim Shirts That Feel Like Cardboard?
Most denim shirts sacrifice comfort for style (or vice versa). Not this one. The AURA Premium Denim Shirt combines tailored sophistication with break-in-free softness—giving you polished looks without the stiffness.
Why This Beats Ordinary Denim Shirts
- Tailored But Not Tight – Slightly tapered cut flatters your shape without restricting movement
- Eco-Soft Fabric – 100% organic cotton denim (pre-washed for immediate comfort)
- Dressy Enough for Work – Structured collar stays crisp; pairs perfectly with blazers
- Weekend-Ready – Just as at-home with jeans or joggers
- Built to Last – Reinforced stitching and anti-fade dye
Technical Details
- Fabric: 100% GOTS-certified organic cotton (8oz mid-weight)
- Fit: Tailored shoulders, chest darts for shape, curved hem
- Sizing: True to size (see chart) / Also in Tall sizes
How to Wear It (Style Guide)
Business Casual: Layer over a white tee with chinos + loafers
Weekend Vibes: Untucked with dark jeans and sneakers
Night Out: Buttoned with black trousers and Chelsea boots
Who It’s For
- Professionals who hate ironing but need to look sharp
- Eco-conscious shoppers (no synthetic blends)
- Travelers needing a wrinkle-resistant go-to layer
Product Care :
- Machine wash cold (inside out)
- Hang dry (keeps shape for years)
- Iron low heat if needed
The AURA Promise
Unlike fast-fashion denim that stretches out or fades, ours uses Japanese selvedge denim techniques for longevity. The hidden gussets under arms prevent tearing, while the mother-of-pearl buttons add subtle luxury.
"Wear it to work, then to weekend beers—zero changes needed."
Shipping
Shipping
We’re committed to keeping your costs low, which is why we always offer FREE shipping.
Once your order is placed, you’ll receive your Track & Trace code via email within 24–72 hours, so you can follow your purchase every step of the way.
Reviews
Reviews
The products are simply amazing
I love your products – I’ve never found anything that works so well!!! Thank you for that.
Andrew Hanson, 5 days agoAmazing customer service
I just wanted to say how impressed I am with your customer service. I’ve never experienced such fast, friendly, and helpful support before! Thank you for going above and beyond to help me.
Emily Carter, 3 days agoGood job
Everything from the ordering process to the final product was perfect. I'm thrilled with my purchase.
James Nelson, 1 day agoPerfect fit, highly recommended
I was hesitant at first, but the quality and style won me over. Will definitely be back!
Emma Evans, 4 days agoExceeded my expectations
I've been searching for versatile shoes like these for ages! These Brighton shoes are lightweight, comfortable, and their neutral color goes with everything.I really like them!
Mikkel Soren, 8 days agoAmazing quality, I absolutely love it!
The sweater I ordered is incredibly soft and cozy. It’s become my new favorite in my wardrobe! The sizing was spot on, and the shipping was fast. I’m extremely happy with this purchase.
Chloe Thompson, 9 days agoGreat experience, will shop again
From start to finish, my shopping experience was seamless. The website was easy to navigate, and my order arrived on time. The shirt I bought is well-made and fits perfectly. I’ll definitely be a returning customer.
Sarah Mitchell, 1 day agoExactly what I was looking for
I’ve been searching for the perfect pair of boots for a long time, and I’ve finally found them here! They’re stylish and incredibly comfortable. The delivery was fast, and the packaging was lovely. I highly recommend this store.
Grace Lawson, 6 days agoQuality and style combined
I was a bit unsure at first, but I’m so glad I bought this jacket. It’s stylish, well-crafted, and warm. I love the design, and the attention to detail is fantastic. Definitely worth the investment.
Laura watson, 10 days agoPerfect gift for my husband
I bought a few things as a surprise gift for my husband, and he absolutely loves them! The quality is amazing, and the design is so sleek and elegant. It arrived beautifully packaged, and the customer service was top-notch. Highly recommend for anyone looking for a special gift.
Alma Christen, 5 days og
AURA | MEN’S PREMIUM...








Complete Your Outfit
-
AURA | LUXURY VELVET OVERSHIRT
SALEAURA | LUXURY VELVET OVERSHIRT
Regular price £34.95Regular priceUnit price / per£80.00Sale price £34.95SALE -
AURA | MEN’S PREMIUM DENIM SHIRT
SALEAURA | MEN’S PREMIUM DENIM SHIRT
Regular price £39.95Regular priceUnit price / per£80.00Sale price £39.95SALE -
AURA | CHRIS FOREST CHECKERED SHIRT JACKET
SALEAURA | CHRIS FOREST CHECKERED SHIRT JACKET
Regular price £44.95Regular priceUnit price / per£90.00Sale price £44.95SALE -
AURA | BEAU FORMAL SHIRT
SALEAURA | BEAU FORMAL SHIRT
Regular price £19.95Regular priceUnit price / per£40.00Sale price £19.95SALE -
AURA | HUDSON CASUAL SMART SHIRT
SALEAURA | HUDSON CASUAL SMART SHIRT
Regular price £29.95Regular priceUnit price / per£60.00Sale price £29.95SALE -
AURA | MARCUS VINTAGE SHIRT
SALEAURA | MARCUS VINTAGE SHIRT
Regular price £29.95Regular priceUnit price / per£60.00Sale price £29.95SALE
New collection
SUMMER '25
Introducing our premium t-shirts, and lightweight jackets - our summer collection has arrived. Refined fits and elevated, breathable fabrics come together in pieces designed to move with you from city strolls to coastal escapes. Each garment is thoughtfully crafted to embody modern sophistication and understated luxury.
Others Also Bought
-
AURA | ULTRA COMFORTABLE RX9
SALEAURA | ULTRA COMFORTABLE RX9
Regular price From £59.95Regular priceUnit price / per£120.00Sale price From £59.95SALE -
AURA | ULTRA COMFORTABLE SPORT
SALEAURA | ULTRA COMFORTABLE SPORT
Regular price £59.95Regular priceUnit price / per£120.00Sale price £59.95SALE -
AURA | ULTRA COMFORTABLE SPEED
SALEAURA | ULTRA COMFORTABLE SPEED
Regular price £59.95Regular priceUnit price / per£120.00Sale price £59.95SALE -
AURA | ULTRA-COMFORT BLACKOUT LIMITED EDITION
SALEAURA | ULTRA-COMFORT BLACKOUT LIMITED EDITION
Regular price £59.95Regular priceUnit price / per£120.00Sale price £59.95SALE -
AURA | THE CLASSIC ULTRA-COMFORTABLE SUEDE
SALEAURA | THE CLASSIC ULTRA-COMFORTABLE SUEDE
Regular price £59.95Regular priceUnit price / per£120.00Sale price £59.95SALE -
AURA| ULTRA-COMFORTABLE A1
SALEAURA| ULTRA-COMFORTABLE A1
Regular price £59.95Regular priceUnit price / per£120.00Sale price £59.95SALE -
AURA | THE ULTRA-COMFORTABLE CLASSIC TRAINER
SALEAURA | THE ULTRA-COMFORTABLE CLASSIC TRAINER
Regular price £59.95Regular priceUnit price / per£120.00Sale price £59.95SALE -
AURA | THE CLASSIC ULTRA-COMFORTABLE SUEDE
SALEAURA | THE CLASSIC ULTRA-COMFORTABLE SUEDE
Regular price £59.95Regular priceUnit price / per£120.00Sale price £59.95SALE -
AURA| ULTIMATE COMFORT
SALESALE
Product Qualities
-
Maximum flexibility
Comfortable fit with a luxurious feel, while prioritizing durability
-
No odor
Neutralizes the bacteria that cause body odor when we sweat
-
Breathable and quick-drying
Soft and fresh all day long
-
Wrinkle-free
No more ironing: machine wash, hang up, and be ready to go
AURA Bestsellers
-
AURA | CHRIS FOREST CHECKERED SHIRT JACKET
SALEAURA | CHRIS FOREST CHECKERED SHIRT JACKET
Regular price £44.95Regular priceUnit price / per£90.00Sale price £44.95SALE -
AURA | RELAXED-FIT SIGNATURE JACKET
SALEAURA | RELAXED-FIT SIGNATURE JACKET
Regular price £49.95Regular priceUnit price / per£100.00Sale price £49.95SALE -
AURA | LUXURY VELVET OVERSHIRT
SALEAURA | LUXURY VELVET OVERSHIRT
Regular price £34.95Regular priceUnit price / per£80.00Sale price £34.95SALE -
AURA | RAINGUARD LITE
SALESALE -
AURA | THE URBAN SHIELD WINDBREAKER
SALEAURA | THE URBAN SHIELD WINDBREAKER
Regular price £42.50Regular priceUnit price / per£85.00Sale price £42.50SALE -
AURA | MEN’S PREMIUM DENIM SHIRT
SALEAURA | MEN’S PREMIUM DENIM SHIRT
Regular price £39.95Regular priceUnit price / per£80.00Sale price £39.95SALE -
AURA | THE DOMINIC SOPHISTICATED OVERCOAT
SALEAURA | THE DOMINIC SOPHISTICATED OVERCOAT
Regular price £49.95Regular priceUnit price / per£100.00Sale price £49.95SALE -
AURA | STORMSHIELD WINDBREAKER
SALEAURA | STORMSHIELD WINDBREAKER
Regular price £39.95Regular priceUnit price / per£80.00Sale price £39.95SALE -
AURA | RETRO KNITTED CARDIGAN
SALEAURA | RETRO KNITTED CARDIGAN
Regular price £34.95Regular priceUnit price / per£70.00Sale price £34.95SALE -
AURA | THE ULTIMATE GLOSS PUFFER JACKET
SALEAURA | THE ULTIMATE GLOSS PUFFER JACKET
Regular price £49.95Regular priceUnit price / per£100.00Sale price £49.95SALE -
AURA | ROBERT WINTER JACKET
SALEAURA | ROBERT WINTER JACKET
Regular price £74.95Regular priceUnit price / per£150.00Sale price £74.95SALE -
AURA| DANIEL FLIGHT BOMBER
SALEAURA| DANIEL FLIGHT BOMBER
Regular price £49.95Regular priceUnit price / per£100.00Sale price £49.95SALE -
AURA | MARCUS VINTAGE SHIRT
SALEAURA | MARCUS VINTAGE SHIRT
Regular price £29.95Regular priceUnit price / per£60.00Sale price £29.95SALE -
AURA | THE MATTHEW KNITWEAR JUMPER
SALEAURA | THE MATTHEW KNITWEAR JUMPER
Regular price £34.95Regular priceUnit price / per£70.00Sale price £34.95SALE -
AURA | HUDSON CASUAL SMART SHIRT
SALEAURA | HUDSON CASUAL SMART SHIRT
Regular price £29.95Regular priceUnit price / per£60.00Sale price £29.95SALE -
AURA | BEAU FORMAL SHIRT
SALEAURA | BEAU FORMAL SHIRT
Regular price £19.95Regular priceUnit price / per£40.00Sale price £19.95SALE -
AURA | INSULATED MEN'S JACKET
SALEAURA | INSULATED MEN'S JACKET
Regular price £59.95Regular priceUnit price / per£120.00Sale price £59.95SALE -
AURA| OLIVER REVERSIBLE JACKET
SALEAURA| OLIVER REVERSIBLE JACKET
Regular price £74.95Regular priceUnit price / per£150.00Sale price £74.95SALE -
AURA | JAMIE TRENDY CARDIGAN
SALEAURA | JAMIE TRENDY CARDIGAN
Regular price £29.95Regular priceUnit price / per£60.00Sale price £29.95SALE -
AURA| MASSIMO CASHMERE ZIP-TRACK JACKET
SALEAURA| MASSIMO CASHMERE ZIP-TRACK JACKET
Regular price £29.95Regular priceUnit price / per£60.00Sale price £29.95SALE -
AURA | CRISPIN CLASSIC RIB-KNIT JUMPER
SALEAURA | CRISPIN CLASSIC RIB-KNIT JUMPER
Regular price £24.95Regular priceUnit price / per£50.00Sale price £24.95SALE -
AURA | SANTA CRUZ PREMIUM TROUSERS
SALEAURA | SANTA CRUZ PREMIUM TROUSERS
Regular price £29.95Regular priceUnit price / per£60.00Sale price £29.95SALE -
AURA | ALTAIR LINEN TROUSERS
SALEAURA | ALTAIR LINEN TROUSERS
Regular price £24.95Regular priceUnit price / per£50.00Sale price £24.95SALE -
AURA | CORDUROY JOGGER PANTS
SALEAURA | CORDUROY JOGGER PANTS
Regular price £39.95Regular priceUnit price / per£80.00Sale price £39.95SALE -
AURA | VINCIT CARGO TROUSERS
SALEAURA | VINCIT CARGO TROUSERS
Regular price £29.95Regular priceUnit price / per£60.00Sale price £29.95SALE
-
Free shipping
We prioritize convenience for our customers by offering free shipping.
-
14 day money-back guarantee
We offer a 100% risk-free guarantee with a 14-day return policy. Return any item if you’re not completely satisfied.
-
SSL-secured payments
Pay securely and quickly with trusted payment methods like credit cards or PayPal.